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— Our story —
Roots was founded in September of 2009 by Brittany York. It started in a small building on Columbus Avenue until it was purchased by its' second owner, Barby Williams. Barby made the move to our current location on the corner of Mary and 2nd Street in the Fall of 2010, where she made Roots into the creative space you see today. Barby had a strong vision for the store and made it her mission to use the boutique to serve the city of Waco. She continually strived to make Roots the best it could be and always serving the Lord in everything she did. Barby Williams entered Heaven in November of 2015, and passed the store on to one of her employees, Brooke Slechta, who now owns and runs the store with her mom, Janna. Roots' mission is to serve others with inspiration, ambience, and a knowledgeable and caring staff. We have aimed to create an unforgettable shopping experience by using creative displays of on-trend clothing, accessories, and unique gifts. Brooke and Janna are striving to continue the legacy that Barby created by providing quality service and a place to get away from your day to relax and enjoy.